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本书为交通管理理工科学生编写的英文教学用书,主要目的在于引导学生以管理思维观察交通运输现象。本书以管理中的关键行为为纲分章,每章在介绍管理学知识之后,配合以对交通运输管理的状况或管理学技能在交通管理中的应用的介绍,主要介绍了管理学中管理者、管理行为、组织行为、管理模式等知识,配合以航空管理组织的案例,战略的类型、层次、形成、管理过程知识,交通部分介绍了交通运输模式的发展情况。
Chapters
Pages Download ReadChapter 1 Fundamentals of Management
11-391.5 Necessary skills for management
18-191.6 Management and organization
20-221.10 Connecting with transportation:one airline management organization
28-392.4 Phases of strategy management
46-472.5 The strategic management process
48-542.7 Connecting with transportation:strategic management of shipper and carrier
56-83Chapter 3 Planning and Controlling
84-1323.2 Planning under uncertain circumstances
89-903.9 Connecting with transportation:an overview of transportation market
106-1324.1 What are needed in decision-making process?
133-1344.2 The rational decision-making models
135-1354.3 Bounded rationality and satisficing
136-1364.5 Multiple criteria decision analysis
137-1404.6 Quantitative analysis and decision-making
141-1464.7 Connecting with transportation:performance measure in transportation evaluation
147-1635.1 What are change and change management?
164-1645.5 Possible resistance to change
169-1705.6 Change strategies and approaches
171-1725.7 Connecting with transportation:transportation modes development
173-197